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Bozor hajmi, segmentlari va asosiy ishtirokchilarini o‘rganishdan tortib, raqobatchilar, xaridorlarning ehtiyojlari hamda mahsulotning hayot aylanish bosqichlari va narx siyosatini tahlil qilish orqali marketing faoliyatining samaradorligini oshirish usullari.

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Sarbaeva Aygerim
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